BIO

I’ve been an adrenaline junkie since I was young. I always wanted to be a race car driver, but that didn’t work out. I finally met my perfect professional match when I started in eCommerce. Nothing is as dynamic and ever-changing as the eCommerce & Digital Marketing space. It twists and turns—and is always a high-performance adrenaline rush.

My love of languages initially brought me to the book publishing industry, where I cut my teeth. I have over 20+ years of retail Sales & Marketing experience in Omni-Channel, including Mass and Clubs, across multiple consumer categories such as books and toys.

Over the last 10+ years, I’ve become an industry leader in Amazon eCommerce revenue growth, specializing in search marketing, merchandising, and test and learn optimization. Before consulting, I built a multi-million dollar eCommerce program for a hyper-growth start-up. Imagine the complexity of scaling a revenue program when you have thousands of individual brands (aka books) in your catalog.

Now, as an independent consultant, my daily focus is on eCommerce and Digital Marketing evolution, engaging with leaders in the space, and empowering a diverse and accomplished set of consumer brand executives in the publishing and

CPG industries.

a frontrunner delivers more power and more speed with less fuel consumption.

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